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2010年十二月的存档

Your DSP Has RTB zz


(From  http://www.adexchanger.com/data-driven-thinking/your-dsp-has-rtb/)

Your DSP Has RTB
Posted By John Ebbert On February 9, 2010 (5:06 pm) In Data-Driven Thinking

“Data Driven Thinking” is written by members of the media community and containing fresh ideas on the digital revolution in media.

Today’s column is written by Zach Coelius, CEO of Triggit, an online advertising technology company.

Last week the folks at Admeld threw a tremendous event on the topic of Real-Time Bidding (RTB) at the Time Warner Center in NYC. There were hundreds of people in attendance talking about RTB, DSPs and our emerging space. One of the conversation topics that emerged was how to define the various terms, and in particular: What is a Demand-Side Platform? As someone who has been in the space since the very beginning, before we were even called DSPs, it was exhilirating to see enthusiasm from so many in defining what it is we do.

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  • 干杯!干杯!


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    顶着寒风,忙活了几个小时,手冻得都快没法换镜头了。。。

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    连开两罐,都是这样~~

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